The Knoops story
Our founder Jens Knoop has had a strong relationship with chocolate since his childhood in rural Germany. In 2013, he decided to share his passion and opened the first Knoops store in Rye, East Sussex.
Since then, Jens has gone on to open more Knoops stores, built a team of chocolate lovers around him, developed an at-home range of chocolate flakes, and even opened stores internationally.
The Knoops concept is based around our carefully curated percentage menu which offers chocolates to suit every taste and mood.
We find joy in helping you to discover your perfect chocolate drink, and encourage experimentation with different % chocolates and flavours in a process we call ‘Knoopology’.
This process is simple; choose your chocolate %, milk, and extra flavours like sea salt, orange zest or chilli to be made into a hot chocolate, milkshake or iced chocolate.
Discover your perfect Knoops
Craft your drink at home using our luxury real chocolate flakes and makers, or visit us in store to have yours prepared by our Knoopologists.
